57 Ways to Grow Your Business: 16 – Create a “Freebie” Kit

with No Comments

A “freebie” kit is something that a customer finds really useful and that you are happy to give away. Here are some examples: Computer Company – A “basic systems kit”, explaining: Various systems How they are configured Avoiding problems Maintenance backup checklists This might also include a free disk with shareware and virus protection programs. […]

57 Ways to Grow Your Business: 14 – Build a Contact Management System

with No Comments

In this business environment, you need to collect and manage a lot of information about your customers, prospects and referral sources. To do this, you need a robust contact management system, which will incorporate customer relationship management (CRM). The system allows you to keep regular contact with selected customers, prospects and referral sources with a […]

57 Ways to Grow Your Business: 11 – Resolve complaints

with No Comments

If your customers have complaints that are appropriately resolved, they can become better customers than those who haven’t complained. Authorise your people to fix problems without any “run around”, just as they do at Ritz Carlton Hotels. Give your people the authority to send a customer a bottle of wine, flowers or whatever is appropriate […]

57 Ways to Grow Your Business: 10 – Outsourcing

with No Comments

More and more businesses are outsourcing various functions in order to focus on their main areas of expertise. Ask yourself these questions: What are we doing that is not one of our core proficiencies? What do we do that we don’t do well? What could we potentially outsource? As an example, many companies have outsourced […]

57 Ways to Grow Your Business: 9 – Apply the latest technology

with No Comments

Technology is a major driver of business profits. Here is a list of innovations you may want to implement in your business: Document management systems (going paperless) Electronic workflow Multiple monitors Portals “Cloud” computing Customer relationship management (CRM) software There are significant benefits to going paperless: Increase in productivity Elimination of storage space Reduction in […]

1 2 3 4 5